Breakthrough Named as Outstanding CSR Project in Financial InclusionJuly 23, 2022
Breakthrough, the financial education mobile game by BPI Foundation, was recently named as the Outstanding CSR Project in Financial Inclusion by the 2022 League of Corporate Foundations CSR Guild Awards.
The mobile game, which was launched in February 2021, aims to educate Filipinos about financial education. The launch of Breakthrough made financial education more accessible, enjoyable, and effective for its users.
It touched upon financial topics such as saving, retirement planning, and investing. Players of the game meet real-life situations and make financial decisions as they move around a virtual board. The game puts to the test the financial knowledge of the players, showing how their financial choices woudl influence their everyday lives.
“Breakthrough is our deliberate effort to deliver financial education to more Filipinos in a fun and informative manner. We believe that the first step towards financial wellness is to have better understanding and appreciation of the basic financial concepts.”Owen Cammayo, BPI Foundation Executive Director
BPI Foundation also organizes regular “The Breakthrough Experience: A Virtual Game Day” for migrant domestic workers, uniformed personnel, DepEd teaching and non-teaching personnel, including senior high school and college students via Zoom.
One of the students who attended the Breakthrough Experience shared her feedback about using the mobile game app.
“It gives us the financial power that comes with financial freedom. It lets us make our own choices and learn from it too so that the next games we know better.”Joyce Elaine Delos Santos from Centro Escolar University
Another student, Elloise Kim Brejonio, from Far Eastern University noted how the mobile game integrate real-life scenarios, which tests and improves decision-making and critical thinking skills.
Other Nominated BPI Foundation Programs
Other BPI Foundation programs were also cited as finalists at the 2022 LCF CSR Guild Awards, namely, Adopt-A-Beneficiary for Outstanding CSR Project in Financial Inclusion, Banking on the Arts Virtual Exhibit for Outstanding CSR Project in Arts and Culture, Maagang Pamasko sa Panahon ng COVID-19 for Outstanding CSR Project in Disaster Resilience, and Lakbay Luntian for Outstanding CSR Project in Environment.